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Levi's
Made & Crafted Fall/Winter 2019

Content, Product Launches, Social/Digital

Communities take shape regardless of geographic and cultural boundaries. Imprint Projects produced the Levi’s Made & Crafted Fall/Winter 2019 campaign, capturing a “day in the life” of a creative community connecting the US and Japan. A circle of collaborators were featured in their workspaces and beyond for a candid look at how they inspire one another. Talent included writer and designer, Kunichi Nomura; Masami Hosono, of Vacancy Project, a gender-neutral hair salon in the East Village; and architectural designer behind some of New York’s most beloved restaurants, Brett Robinson. It was shot in New York City by Peter Sutherland, and the campaign rolled out across Levi’s social channels, in-store, print, and web.

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