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Imperfect Foods
Behind the Box with Padma Lakshmi

Content, Design, Social/Digital

We connected Imperfect Foods with Padma Laksmi to create content unveiling the sustainability process behind the produce included in Imperfect Boxes. Dubbed “Behind the Box” Padma converses – and eats – with farmers, Imperfect Foods Head of Sustainability and customers, discussing the wonders of culinary sustainability and efforts to eliminate food waste and build a better food system for the world.

Along with the video series, Padma created a unique accompanying recipe highlighting her favorite Imperfect food picks.

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