Imprint Projects

Made & Crafted Spring/Summer 2017

Imprint Projects produced the Levi’s Made & Crafted Spring/Summer 2017 campaign. Shot in Venice Beach by Alex John Beck, the sun-drenched surroundings set the tone for the season’s muted color palette and meticulous details. The campaign rolled out across Levi’s social channels, in-store, print, and web. It was accompanied by curated seeding packages for brand influencers.