Imprint Projects

City Soundtracks Podcast

Imprint Projects created Google Play Music’s first original podcast, City Soundtracks. In each episode, host Hrishikesh Hirway talks with musicians about the people, places, and moments that shape their musical lives. The first three episodes feature Spoon (Austin), Kehlani (Oakland) and Big Freedia (New Orleans).

Imprint Projects managed all aspects of the program from strategy and brand identity to promotion and syndication. The podcast climbed to #4 on the top trending list in its first week.

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Google has come up with an interesting way to connect its new original series to the other music offered on Google Play — turning the listening experience into one of music discovery.

Tech Crunch

Music is as much about the places people come from, as it is the artists themselves.

Yahoo News